Jay Alvarrez and Alexis Ren caused an internet shitstorm when they started dating a few years ago. Between the constant travel snaps, the sappy love posts, and the hard to miss fact that they are both incredibly good looking, Jay and Alexis quickly amassed a following of over 10 million combined, and have always been revered for how “relationship goals” they are.
However, a few months ago users started to notice some changes in the dynamic of their Instagram pages. Fans started to notice that both accounts were deleting photos of their chronicled relationship, and that all of the love struck, heart eyed captions that accompanied the snaps that made the cut were edited out. Alexis and Jay unfollowed each other on Twitter, and then they unfollowed each other on Instagram.
A quick look at both of their Twitter accounts suggests that something went wrong between the two. Instead of tweeting photos of each other in some far off destination, or curled up together in bed, the two influencers started to tweet some pretty cryptic things:
Jay took an approach that many are calling shameful, tweeting statements that don’t relate to the girl he once said was the woman of his dreams.
Though no official statement has been made, fans are starting to catch the drift, and are quite frankly — freaking the fuck out. A quick glance at the comments on Jay and Alexis’ recent Instagram photos shows fans demanding insight into their status, and making it very clear that it is their responsibility to inform a following that is dedicated to their lives together that they are in fact, not a duo anymore.
People are pretty upset — their ideal love story, their concept of the perfect relationship, has crumbled, leaving a lot of people wondering if things can ever last in todays generation.
In an interview with Cosmopolitan in late June, the couple admitted that they fought all the time.
Jay: Heck yeah, we fight all the time. We fight hardcore, but there’s also love hardcore. If you don’t fight, you’re not being true to yourself.
Alexis: With how much we’ve been through, I would say our relationship is much more mature than it would be for other people dating this long.
Jay: We’ve been together for almost two years now, but it feels like it’s been like five. You pick up on everything.
The interview seemed positive. Fans saw it as an influential couple talking about the fact that they are normal, that they fight and argue and deal with all of the downfalls of regular relationships no matter how “goals” they are. Some fans have a theory that Alexis and Jay are both pursuing careers on their own. They believe that the couple is still together, but that they are taking on a more private approach to love.
However, most are confused, and fearing the worst — that their favourite Instagram relationship has come to an end. If you take into account all of the tweets, and the shady Instagram moves, the unfollowing spree, the traveling alone, and so on, the latter is starting to look more and more likely.
This poses an important question about the internet and how public an influencer’s life is. Do fans have a right to know the status of a relationship? Is it right for them to demand insight and understanding if they are the same people supporting a couple and helping them to make money by watching their monetized videos, increasing their popularity, and essentially fuelling their ability to have the lifestyles they so actively promote? If a couple makes most of their money together, is it important for them to be transparent with the public that gives them their platform if they break up?
Jay doesn’t really seem to care.