Trick-or-treating and the traditional costume party aren’t the only ways to celebrate Halloween, and mobile network, giffgaff is proving that in this video. Thinking outside the box and doing things differently is something we don’t always get enough of, but this approach to Halloween shows 150 people dressed in white, celebrating in an empty swimming pool, accompanied by loads of fake guts and blood. So before you succumb to the influence of the norm, consider being like giffgaff and take pleasure in doing things differently.
It’s directed by Jonas & Francois (who’ve worked with Kanye West, Madonna, Iggy Azalea & Justice) and the track is titled Walk of Shame by Deap Vally. See things get messy in the #giffgaffguts video below: