You cannot polarize and proselytize at the same time. You have to give people room to be wrong without demonizing them.
“Life is not primarily a quest for pleasure, as Freud believed, or a quest for power, as Alfred Adler taught, but a quest for meaning.” —Viktor E. Frankl
“If you see fraud and do not say fraud, you are a fraud.”
There’s the very basic principle that you aren’t likely to win people to your cause by calling them an asshole.
Very few people wake up and think “I need philosophy.” This is perfectly understandable. But of course, everyone has their own problems and are dealing with the difficulties of life in some way or another.