If you don’t have an audience or email list who are used to buying from you, but think you’ll “go on some podcasts and throw out some tweets” and get that level of pre-orders, you’re delusional.
As a creator, you need to actively bake the marketing into your product.
There are way too many terrible business books out there. Most business books aren’t even books—they are business cards for the writers or ego trips for CEOs.
Lesson: Writing is just like anything else in life — it requires practice so you can keep your brain sharp. If you’re not publishing often, find ways to still be writing, and always document your raw thoughts as soon as you can before they are forgotten.
There’s just something so fulfilling about being your own boss, creating your own schedule and marching to the beat of your own drum.
What once used to be about content and originality is now reduced to some meaningless algorithm dynamics and whoever has the time and the cash to trick this system wins the game.
Data is taking over. Data is replacing thinking and driving the direction of the future. Data sells confidence. And that’s what the brands wanted.
I’ve always preached that you should follow your dreams and things work out the way they’re meant to. But can you just up and change your entire path, your entire career a few years in?