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Everyone loves a $20 dress at Forever 21, but you’ll probably only wear it once and then give it away. What’s the point? Why not make a more sustainable, cost friendly, and ethical purchase? 

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My heart pounded in my chest, my breath came in gasps. Tears poured down my face and my legs shook. The only thing that kept me on my feet was the terror that if I collapsed I’d be trampled under the crowd.

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UNTIL ONLY 8:00AM ON FRIDAY — Free angry possum with every tent purchase!!!!

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So many deals, so little money!

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Oh God Target is out of popcorn how will I keep my energy levels high?

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I present to you the one-off shops, some with secret sales, others selling discounted vintage clothing, that you haven’t heard about.

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You haven’t truly experienced Black Friday until you’ve seen the family with matching t-shirts printed up to document their communal experience (with an optional flag to lead the way and/or keep everyone in check).

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“Black Friday” comes earlier and earlier, it seems.

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4. ALWAYS pay attention to signage.

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Black Friday is coming and the internet, just like every year, has been lit up by outraged employees, so-called activists, anti-establishment types, holiday traditionalists, and so many more detailing how no one should shop on Black Friday, or especially Thanksgiving.