Feeling a little blue about dating? Seeing that “green-eyed monster” when your friends talk about their great relationships? Whether it’s the Monday Blues, 50 Shades of Gray, or Black Friday, we have long had an intimate connection to color.
According to science, one color may give women just the boost we need when trying to attract that guy we’ve had our eye on: Red.
While this may not actually be a big surprise — we’ve long known that red is the color of passion and heat — there’s some real science behind the why of it all. The attraction to red is likely based on the color of blood, which is the easiest signal the body can produce to advertise fertility. And of course, when we look at the “survival of the species” perspective, fertility is the name of the game.
Just like animals, we respond to biological triggers that indicate it’s time to mate — color being one of the more important ones. Just think of the pictures of baboons you’ve seen with those red sex organs! We are no different. We can even go so far as to say that men behave like animals when it comes to sex.
And the funny thing is, men aren’t even necessarily aware of this innate attraction to red. So if we know there are millions of years of history indicating that males are sexually attracted to red, it stands to reason that wearing red would give you a boost on the attraction meter when trying to catch the eye of that cute guy.
When women wear red, men are more attracted, more likely to ask women out and more likely to spend more money while on a date.
So whether it’s red lipstick, a red dress or top, or even a red nightie, maybe you should try adding red to your wardrobe staples. After all, it’s science.
This post originally appeared at YourTango.