This Bakery Replaced Baby Jesus With A Sausage Roll In Its Nativity Scene And Now Christmas Is Apparently Cancelled

Greggs via Twitter / @dave_greg1

It’s officially holiday season, which means two things:

  1. Holiday music! Decorations! Heartwarming movies! TV specials!
  2. Tons of holiday promotions that are all going to offend someone somehow!

It looks like this year, number two is coming in early: Greggs, a British bakery chain, decided to get their customers in the Christmas spirit by selling advent calendars, which they advertised with images of a Nativity scene. The problem? They replaced Baby Jesus with a half-eaten sausage roll, and I guess people didn’t find it as charming as the store hoped they would.

Since then, people have encouraged customers to boycott the chain, claiming the image was incredibly offensive and insulting to Christianity. Some even claimed that people wouldn’t dare mock other religions in the same way.

Other people, however, didn’t quite understand the fuss. In fact, they mocked it.

Honestly, I wish I could be surprised by this, but it’s 2017 and we’re all basically living in a satire now. I’ve embraced it.

The restaurant chain has since apologized for the advertisement and the controversy it started.

What do you think? Is this sausage roll worth the fuss, or should we all just turn up “All I Want For Christmas Is You” and just let our holiday festivities continue unperturbed? Personally, I’m going to choose the latter. Thought Catalog Logo Mark

Callie is a writer, editor, and publisher at Thought Catalog. Her debut book, ‘The Words We Left Behind,’ is available for pre-order before its January 9, 2024 release.

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