Because there’s a difference between somebody eating an untoasted Pop-Tart and someone else eating a eggs, bacon, toast and such.
Taco Bell is like that awful person who you probably wouldn’t hookup with sober, but because you’re intoxicated, you say screw it, this is what I want right now.
Be someone else. Create a character. Wear glasses and a wig, speak with a fake accent – whatever you want. Introduce the public to this unique personality for the day.
I care about your job, your vacation to Boca, your OkCupid profile, your status updates, the fact that you just checked into Hell (The Olive Garden) on Foursquare, every single facet of your virtual life. April Fools!